Re-designing the face of health & safety
For Lactalis Australia
Lactalis Food Group have acquired 100% of Parmalat Australia and are in the process of internally migrating all of the collateral from Parmalat branding to be in line with their aesthetic. Management from health and safety got in-touch about redesigning their Safety, Health & Environment logo to be representative of this transition, on my end, the goal was to create an internal-use logo that was compact, clean, modern and embodied the Lactalis colours & graphical elements.
View the redesigned SHE logo, along with the original SHE logo, below.
Overall, the result of this project with close client communication has been the creation of a compact & effective design which not only represents the transition of the company but also refreshes a decade-old design. Use the interactive window below to see the old SHE logo, compared to the new version.